November 7th and 8th 2013

Kinépolis Madrid, Spain

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Speakers

We lining up some of the most relevant industry leaders in Big Data for keynote sessions. The time limit to submit proposals is over so we will soon reveal the definitive list of speakers.

Business Intelligence for Call centers at Turkcell

Gone are the days of simply answering and responding to calls. Call centers are now expected to deliver on the company brand experience and positively affect revenue. As call centers take on an increasing strategic role, there is a demand for more advanced metrics and analytics capable of linking performance to behavioral and financial outcomes. In this session, you will find out how to drive value with data-driven customer management.
Generating valuable business intelligence
Customizing data driven customer management reporting and meeting the needs of internal stakeholders.
Micro segment campaigning to create a substantial revenue uplift.

Takeaway Points:
- Generating valuable business intelligence
- Customizing data driven customer management reporting and meeting the needs of internal stakeholders.
- Micro segment campaigning to create a substantial revenue uplift.