As our everyday life becomes more and more digital, and as the disruptive shift that this year has brought into our way of life makes us more and more dependent on digital services that now cover critical needs we can’t address in person, one thing becomes clear: we do not accept waiting online any more.
This comes as an immense challenge for companies that rely in hours long, if not days long, digital processes. Making them last seconds seems magic. But there are already pioneers proving that providing real time digital services is possible. The fast followers that are able to build their own real time digital platform will survive. The rest will see their clients go away.
The race for time is on.